Our previous blog on ARe You Sure? Analyst Relations in 15 Minutes has been a pretty popular post among readers. It covers some basic observations about analyst relations for startups with some strong opinions and a heavy dose of simplicity. We think the “Q&A” format also had a little something to do with its popularity. Maybe.
Let’s try the same thing once more to cover a pretty common topic among those of us passionately interested in public relations and startups. The topic of this posting is PR agency retainers ... and why it is dead but still thriving.
Continue reading "The PR Agency Retainer: Dead But Thriving" »