Marketing Joint: Apple vs. Google

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Charles Ferguson: High Stakes, No Prisoners : A Winner's Tale of Greed and Glory in the Internet Wars
Nancy Truitt Pierce: The Founder Factor
Alan Cooper: The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity
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Franklin Foer: How Soccer Explains the World: An Unlikely Theory of Globalization
Merrill R. (Rick) Chapman: In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters, Second Edition
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McKinsey & Company Inc.: Valuation: Measuring and Managing the Value of Companies, Fourth Edition
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Guy Kawasaki: The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Marshall Goldsmith: What Got You Here Won't Get You There: How Successful People Become Even More Successful
Dan Ariely: Predictably Irrational: The Hidden Forces That Shape Our Decisions
James Surowiecki: The Wisdom of Crowds
W. Chan Kim: Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Lawrence Friedman: Go To Market Strategy: Advanced Techniques and Tools for Selling More Products to More Customers More Profitably
Clarke L. Caywood: The Handbook of Strategic Public Relations and Integrated Communications
Michael A. Cusumano: The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
William H. Davidow: Marketing High Technology
Rosabeth Moss Kanter: Confidence: How Winning Streaks and Losing Streaks Begin and End

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June 11, 2008

Apple vs. Google

UPDATE: Keep voting everyone and thank you in advance for letting your voice be heard! We're a bit amazed at where all the votes are coming from. Votes have come in from eight countries to this point - New Zealand, India, Singapore, U.S., Canada, UK, Germany, and Bosnia. In the U.S., votes came in from nine states (California, Ohio, Hawaii, New York, Florida, Illinois, Maryland, Idaho, and Nevada). Keep voting folks!

UPDATE: Many more countries and states have weighed in. Keep voting folks!

Posted on June 11, 2008 at 06:04 PM in Polls | Permalink

Comments

apple is a clear winner. google doesn't do marketing. they just are.

Posted by: seaofclouds | July 11, 2008 at 02:12 PM

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Marketing Joint

Perspectives on company growth ... from initial product to sustainable business. Simple is indeed better.

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June 11, 2008

Apple vs. Google

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